TOWNSHEND LANDSCAPE ARCHITECTS
URBAN SUSTAINABILITY CENTRE
The Urban Sustainability Centre aims to deliver a landmark building that incorporates an exhibition space showcasing sustainable technologies, with a cafe, shop, auditorium, conference and office facilities. The building will act as an exhibition centre for use by the public during the London 2012 Olympic Games to support the post-Olympic legacy concept, as well as providing an important showcase for a major private corporation. It is anticipated to attract circa 100,000 visitors each year.
The site is located within the proposed Green Enterprise District in East London. At the project's Launch by Andreas J. Goss [Siemens Plc.], Boris Johnson [Mayor of London] and Sir Robin Wales [Mayor of Newham] on 27th May 2010, the project was hailed as a new landmark building in East London that will kick-start the Green Enterprise District, "a project that will transform one of the most deprived areas of our capital and help stimulate a low carbon marketplace across London". Townshend Landscape Architects were appointed to ensure that high quality public spaces are designed and delivered as part of this development. The public realm strategy has been designed to encourage a shift in the broader social ideology and desire for a more responsible use of resources. Making 'sustainability' more attractive and allowing people to participate in social activities will help to foster this principle, such as local food programmes and community gardens. The design should be at the forefront in educating an awareness within the environment in which people live, work and spend time. The aim is to create a landscape that is distinctive, yet maintains the area's character and identity to provide a richer and more engaging landscape. The landscape design should aim to reduce the ecological footprint of the project through specifying materials with a lower embodied energy, using plants that are climate sensitive, reducing water consumption for maintenance, and where water is required it should be harvested or filtered from the environment.
The site is located within the proposed Green Enterprise District in East London. At the project's Launch by Andreas J. Goss [Siemens Plc.], Boris Johnson [Mayor of London] and Sir Robin Wales [Mayor of Newham] on 27th May 2010, the project was hailed as a new landmark building in East London that will kick-start the Green Enterprise District, "a project that will transform one of the most deprived areas of our capital and help stimulate a low carbon marketplace across London". Townshend Landscape Architects were appointed to ensure that high quality public spaces are designed and delivered as part of this development. The public realm strategy has been designed to encourage a shift in the broader social ideology and desire for a more responsible use of resources. Making 'sustainability' more attractive and allowing people to participate in social activities will help to foster this principle, such as local food programmes and community gardens. The design should be at the forefront in educating an awareness within the environment in which people live, work and spend time. The aim is to create a landscape that is distinctive, yet maintains the area's character and identity to provide a richer and more engaging landscape. The landscape design should aim to reduce the ecological footprint of the project through specifying materials with a lower embodied energy, using plants that are climate sensitive, reducing water consumption for maintenance, and where water is required it should be harvested or filtered from the environment.
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